They have completed one of our training programs and are now executives, leaders, or managers. Discover our graduates and their testimonials. Join our community of ambitious women and propel your career today.
The A Effect — A for Ambition — is a Quebec-born initiative that aims to make women’s ambition a performance lever for women and companies all over the world.
In 2015, women accounted for only 25% of executive committee members of companies in Quebec, with similar numbers across the globe. We decided to do everything we could to change that. Aware that we could use the power of content, we created a socially-engaged web platform to share valuable advice with women and highlight the trailblazing women who led the way. The A Effect came into being.
Trusted by thousands of women globally, our proven programs go beyond conventional approaches. Constantly evolving to reflect real-world challenges, The A Effect delivers experiences that create lasting career transformation.
Ambition means revealing your potential. To yourself and to the world.
Methodology
Introspection
Self-reflection activities, weekly challenges... To better assert their ambition and leadership, participants are guided in the adoption of good introspective practices. With increased awareness of themselves and their objectives, they become better equipped to position themselves for career impact.
Inspiration
Being exposed to various successful business leaders makes it easier for participants to see themselves in a leadership role and adopt a more ambitious mindset within their organization. Acquiring new behaviours is encouraged through sharing advice and experience, including privileged access to The A Effect leaders.
Feedback
Discussion and feedback between participants fosters the creation of a learning network that supports continued development in addition to encouraging experimentation and surpassing oneself. Mutual assistance – between women from various backgrounds and corporate environments – allows participants to benefit from many different approaches and viewpoints.
Micro-Learning
Research in neuroeducation has shown that repetition of information at regular intervals improves learning and fosters better integration of behaviours. This is why the Ambition Challenge content is divided into small sections and reiterated in varied ways throughout the 100-day program.
Individual Challenge
Participants are encouraged to take concrete action by setting themselves a professional challenge to take on during their 100-day program.
L’effet A, c’est une communauté internationale tissée serrée d’allié.e.s de tous les milieux d’affaires. C’est plus de 50 organisations qui propulsent la carrière de leurs employées en les invitant à suivre nos formations. C’est aussi plus de 24 000 diplômées qui assument leur ambition. Elles sont nos ambassadrices, présentes dans 70 pays.
