Switzerland

Senior Advisor to the Secretary General, Digital Cooperation Organization (DCO)

Hajar El Haddaoui

She’s navigated the globe, tackling one professional challenge after another, fueled by limitless ambition and curiosity. As an empathetic and approachable leader, she has a knack for uncovering and nurturing the unique strengths of everyone she works with.
Ambition Challenge

Hajar El Haddaoui

Biography Embracing Uniqueness With Confidence

Of Moroccan origin, and the daughter of a diplomat father and a teacher mother, Hajar El Haddaoui has always been surrounded by diverse cultures and engaged with different communities. These experiences have shaped her leadership style, with collaboration and inclusion at its core. Now based in Switzerland, she focuses on building trust with her teams by “connecting with the human side” first.

This ability to authentically engage with others is one of her most appreciated qualities. When it comes to networking, Hajar El Haddaoui advocates for finding your own style and embracing what makes you unique. A dedicated advocate for women and minority groups, she’s unafraid to challenge conventions and call out the biases that stand in their way.